LISA BERKOVITZ ~ Inspired Lifestyle Design

I love what I do! I had the pleasure of chatting with my latest guest on the Project Sweet Spot Interview Series, professional photographer, coach, speaker and healer, Christina Morassi. 

If you're a multi-passionate person like Christina (and like me), you're not going to feel like you're fully in your Sweet Spot unless you find a way to combine and integrate the many facets of yourself and your passions to make a difference to others. Christina wants you to know that you don't have to choose! 

After majoring in photography in college, she began her career as a photographer's assistant in the world of high fashion, shooting elite supermodels like Heidi Klum, Giselle and Cindy Crawford. After a death in the family made her realize she needed to focus on healing deep grief within herself, Christina left photography altogether and went on a healing journey, immersing herself in studying various healing arts including cranio-sacral therapy, massage, shamanism and Reiki. She also entered the world of expressive arts, including ecstatic dance and performance art improv.

When she realized that being a happy but broke "hippie" type wasn't really the most powerful way she could do good in the world, she committed herself fully to learning online business structures and marketing, and reinvented herself by combining her passions into a career that didn't exist yet.

Today she works with women entrepreneurs, using her healing arts training to help them deeply tap into and embody the core essence of their brand so they can radiate and express it fully. Then she captures that essence with her camera, and produces celebrity-quality photos for them to use in their businesses. In the process, she helps her clients increase their confidence, raise their fees and attract the quality and quantity of clients they really want for their businesses. 

In this interview, you'll hear how Christina went from earning $600 per month to an average of $15,000 per month only two years after starting her own business, how she financed her significant investment in working with her business mentor who helped her create this new level of success and fulfillment, and why she believes creating your own business is the best personal development program on the planet. 

You can check out how Christina is helping more women entrepreneurs discover how to combine their passions in a unique way through "Your Ecstatic Brand" here: http://bit.ly/z83DkD

You can see before and after photos of Christina's clients after they've worked with her here: http://christinamorassi.com/

You can read the article I wrote about this interview in my Project Sweet Spot columne in Upmarket magazine here: http://bit.ly/zJpuNQ

Enjoy the interview, and I'd love to hear your feedback, questions and requests for who else you want to hear from in this interview series so I can help you step into your own Sweet Spot!

What a fun and fabulous conversation with my fun and fabulous guest, Jen Sincero! 

Bottom line: If you're looking to do good in the world, you've GOT to get over the money thing!! It will take learning some new things, letting go of some cherished beliefs, maybe even letting go of some people in your life, but it's worth it if you've got something to accomplish here on the planet. 

Jen did it, and she explains how in this interview. She was a copywriter for CBS records, in a punk rock band, a best-selling author, a nationally syndicated 'sexpert' travelling all over North America, appearing on national media including The Howard Stern Show - yet she was BROKE. One day, she decided enough was finally enough.

Today, Jen is thriving, travelling the world, about to write her third book, and coaches people on how to "Write Your Damn Book Already!" in her "Write Your Book Proposal In A Week" bookcamp (there's one coming up this month), as well as on how to solve the money thing, fulfill any dream or make life changes in any important areas of their lives. 

Enjoy the interview, and let me know your feedback, questions and/or who else you want to hear from in this interview series. I want it to be of the greatest value to you and your shift into your own Sweet Spot.

I am thrilled to share my first Project Sweet Spot interview today (which also happens to be my birthday!) with Pro Blogger and Trailblazer Jonathan Mead of Illuminated Mind. 

Jonathan is a prime example of someone in his Sweet Spot, having made the successful transition from going from job to job to pay the bills, to becoming a professional blogger with a community of over 22,500 people who also want to learn how to quit their jobs, follow their passion, and make a greater difference in the world. 

Some of the things Jonathan and I discuss in the interview are how he exactly he made his transition financially, how he got his initially-resistant wife on board with his vision, and his advice to others who are just starting out on their own journey into their Sweet Spots. Golden nuggets for you!

Check out Jonathan's latest project, Trailblazer Journey, about how to craft your offer to the world here: http://bit.ly/wjKuGm

Check out the movie trailer Jonathan made about Trailblazer (that involves him almost getting hit by a car, and a sinister robot-like bald guy here - fun!) here: http://bit.ly/yVTehI

Check out my article in Upmarket Magazine about what to do when loved ones aren't supportive of your dream based on this interview here: http://bit.ly/zi7uZV 

Enjoy the interview, and please let me know your feedback, questions, suggestions and any other role models you'd like to hear from in this series! <3

There's something magnificent in the air since we moved into 2012. Can you feel it?

There are some TOTALLY cool things going on in my business since we moved into new year that I'm excited to share. The last quarter of 2011 was a lot about cleaning up loose ends, letting go of what was no longer in alignment, and incubating new ideas. That paved the way for all the new creation that's happening now. 

Here are just a few of the things that are happening right now:

1. I'm in the process of designing a whole new web site that is about to be launched. The site you're on has been good to me, but it was originally built to be temporary, and it's time to evolve to my next level of expression. The new one is going to be hot!

2. I'm officially launching Project Sweet Spot with the new site! If you don't know about it, check out the blog post I wrote about it here: 


http://www.lisaberkovitz.com/1/post/2011/06/project-sweet-spot-is-born.html

I am conducting my first interview for Project Sweet Spot this week, with a role model who's been on my 'wish list' of role models for quite some time already. Things are getting juicy around here - stay tuned!

3. I've just started writing a new column for Upmarket, the new online business magazine founded by Seth Godin and his team at Squidoo. The column is also called "Project Sweet Spot" and will share a key nugget learned from the role models who are interviewed as part of the over project. 

4. I've just put together a very limited-time special offer for my coaching services for a handful of visionary entrepreneurs who are ready to make 2012 the year they bring their vision to life and step into their own sweet spots. Check out the details here and act quickly if you feel pulled (offer expires Friday, January 27th, midnight PST):

http://www.stepintoyoursweetspot.com/

There's no better time time to step up and shine in what you are meant to do on the planet, and I'd love to support you in that. What are YOU going to create in 2012?